Mondelēz International, Inc. is a global snacking powerhouse, with 2015 net revenues of approximately $30 billion. Creating delicious moments of joy in 165 countries, Mondelēz International is a world leader in biscuits, chocolate, gum and candy, with iconic brands such as Milka, Côte d'Or, Oreo, LU, Philadelphia and Stimorol. Mondelēz International is a proud member of the Standard and Poor’s 500, NASDAQ 100 and Dow Jones Sustainability Index. Visit www.mondelezinternational.com for more information.
Purpose of the role
Mondelēz Europe operates as a Category led business model organisation responsible for the Categories of Coffee, Chocolate, Cheese & Grocery, Biscuits and Gum and Candy. The Categories lead the development and implementation of strategies for the growth of the total business, which includes managing the P&L for the Zurich European Head office. The countries in Europe are stuctures in 4 areas: Northern Europe (UK, Ireland and Nordics), Southern Europe, Western Europe and Eastern Europe. Add a description of area structure the role of Insights is to drive growth and business results by embedding shopping and consumption understanding into the organisation and providing actionable insights that support our people centric strategies and actions, and said in other words, "to inspire growth by connecting with people".
The Shopper Insights country Mgr. is primarily a key business and strategic partner to Category Planning in the area – Western Europe with a focus on Benelux and the Marketing Category Team - Chocolate.
This role is responsible for developing and leveraging basket shopping and retail environment in-depth understanding into category, retail, and customer strategies and recommendations, with shared accountability for growth and delivery of business results.
The role is also responsible for ensuring shopping is integrated into Marketing plans and programs, partnering with Category Insights managers.
Growth Opportunity Identification
Generating behaviour changing insight & identifying effective levers of engagement
Business optimisation through tracking and learning
Resource Management & Learning Plan
Knowledge, Skills, Experience and Language Requirements
We pride ourselves on having a high performing and collaborative culture where we offer support and development to enhance your career and develop your knowledge and skills.
In return for your commitment, drive and enthusiasm, we offer an attractive benefits package within a highly successful International business that offers financial rewards and resources, including bonus scheme, contributory pension, life assurance, generous holiday allowance and a flexible benefits programme.